New Business Sales Executive

Salary range:            £65k-£85k, double OTE plus £7k CA.

Sector:   Customer Experience Management, CX, Voice of the Customer (VoC), Feedback Management, Response Management, multi-channel, messaging, Customer Interaction, Contact Centre


Our client is an innovative International software house with c. 100 UK staff and revenues approaching £20m in ARR all delivered via a SaaS model.   They have tripled in employee size in last 5 years and plan a net 10% staff increase in the UK this summer. The UK sales team is well established with a Sales Director and 4 teams: new business sales, major accounts, account management, a telephone based Business Development team and Marketing / Demand Generation function and a Customer Success team in addition. With the current FY ending soon they have signed a record number of new logo accounts this FY and achieved record revenues.


Application areas include Customer Experience Management and specifically

Multi-channel messaging > (IVR, 2-way SMS, Email, Mobile Apps) – with the purpose of:

Feedback Management > + Sentiment Analysis (Natural Language and AI engine) delivering powerful Voice of the Customer (VoC) apps

Reporting and MIS, + integration to enterprise CRM like Salesforce

Delivering Insight > leading to pro-active next stage customer communication and engagement, campaigns etc.

Associated apps and tech. via integrated partners

  • Web interactivity,  Live-Chat, Knowledge Management, Self-Service, Intelligent FAQs(?)


  • It’s all delivered in a SaaS model
  • Typically £100k – £200k TCV deals where they generally seek 2 year contracts, then up and cross sell.
  • Target £1.5m ARR

What we are looking for:

  • New business sales track record
  • Evidence of deals done and performance achievement
  • SaaS model application sales
  • CX, Customer Engagement, Customer Interaction, Feedback and Response Management apps sold via a SaaS model
  • A generally faster pace and shorter cycles than a traditional CPE sale – i.e. 6 – 9 deals a year 
  • An enterprise ‘application solution’ sales approach with a complex sales cycle, multiple stake holders and influencers across a business and not just IT etc.
  • Not hardware or infrastructure

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